Tribes

28 11 2013

Tribes CoverI’m an avid fan of Seth Godin, the speaker, marketer and author of many books. Godin has this wonderful book called “Tribes” and in it he says

“A tribe is a group of people connected to one another, connected to a leader, and connected to an idea. For millions of years, human beings have been part of one tribe or another. A group needs only two things to be a tribe: a shared interest and a way to communicate. … Tribes need leadership. Sometimes one person leads, sometimes more. People want connection and growth and something new. They want change. … You can’t have a tribe without a leader – and you can’t be a leader without a tribe.”

Maybe I can build a tribe with Sales Babble or enter the tribe of professional sellers. And if I can become a voice for that group, it will provide extraordinary opportunities in some future time. I’m not sure what those opportunities are going to be, to some degree it’s an act of faith. Or maybe better said in business parlance, a measured risk. But there is little doubt that Sales Babble will be an extraordinary life experience.

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